The latest official financial data released in March 2019 showed that the number of Sina Weibo’s monthly active users in December of last year has reached 462 million, surpassing Twitter. A lot of international netizens have logged in and posting on Weibo to attract Chinese followers. If you haven’t got a clue yet about Weibo in China, please read the following introduction about Sina Weibo 2019. Hope it helps. ”

INTRODUCTION OF SINA WEIBO 2019  

|  介绍新浪微博

 

English Words:       China's / Chinese Sina Weibo

Chinese Pinyin:      Zhōng Guó Xīn Làng Wēi Bó

Chinese Characters:  中国新浪微博

Related City: 
    北京 (Běi Jīng) | The Capital City of China
Related App: 
    微博App (Wēi Bó)| Official Sina Weibo app's standard version.
    微博国际版(Wēi Bó Guó Jì Bǎn)| Official Weibo app's international version.

WHAT IS IT?

What is “Weibo” in China?

| 在中国,什么是“微博”?

Sina Weibo, initially known as China’s Twitter,  until now is still one of the biggest and the most popular social media platforms/apps in China. It is launched by Sina Corporation since August 14, 2009. The latest version of Sina Weibo, not just another copy of Twitter or micro blog, more seems like a super social and media tool combining with more rich multimedia information & resources sharing, ideas and thoughts exchanging as well as online communications.

新浪微博最初是中国版的Twitter, 由新浪公司2009年8月14日推出,至今为止依然是中国最大最流行的的在线或移动社交媒体平台之一。但现在的微博已远远不仅是中国版的Twitter了,而是集合了更加丰富的多媒体资源、信息在线分享,交换灵感和想法以及路人在线交流的超级媒体加社交工具。

register weibo account 2019, sign up weibo 2019

After logging in Chinese Sina Weibo platform or app, users can view or share almost all types of resources directly in Weibo without jumping outside, such as browsing or sharing photos, GIF animations, video, audios, text and so on. They can also involved in Q & A, Poll, and various activities between super fans and pop stars. All videos or animations shared in Weibo are available to be opened and played directly in Weibo program. You can also share these resources to plenty of new friends online who are not familiar but have had same interest and joined in the same Weibo groups as you, then chat online with them in a group.

在新浪微博中登陆后,用户可以直接浏览或分享照片、Gif动画、视频、语音、文字等,参与问答、投票、以及追星等等活动。甚至在app内就可以观看分享的视频、动画等信息,还能与陌生但有共同兴趣的新朋友直接在线交流。

Meanwhile, because of Sina’s previous product “Sina Blog Platform” with high-traffic in China, you can also find out and open long-length blog posts to read online in Sina Weibo. 

由于新浪的上一个高流量产品是新浪博客,所以你也能在新浪微博中看到来自新浪博客博主门撰写的长博文。

Next, Sina Weibo opened to various mediums, offering spreading and promotion channels to stars, studios, traditional / new media, we-media, startups, firms, governments and more you can image.

其次新浪微博对各路媒体开放,给明星、工作室、传统媒体、新媒体、自媒体、创业团队、企业、政府等等各种你能想象到的媒体提供各类内容的传播和推广的渠道。

If you are asking for self-promotion, and want to obtain a great number of followers quickly in a short time, or to say, becoming an Internet Celebrity (Wǎng Hóng in Chinese, 网红); if you are willing to make new Chinese friends with same interests, has to say, Weibo could certainly be your top choice. 

如果你想在中国的互联网中迅速的推广自己,获得粉丝,成长为一名网红;或者你希望在中国互联网上快速交到陌生但志同道合的新朋友,新浪微博可以说是你首选的工具。

Those daily active Weibo users have given themselves an interesting name “Onlookers” (Chī Guā Qún Zhòng 吃瓜群众 in Chinese). It describes a group of Internet users catching up with top searches or fresh events daily happened on Weibo at their free time and actively get involved in public discussions on social platforms. They are always enthusiastic about digging out the truth of any event, always keeping a strong gossip heart,  and roasting to the public. The whole process makes those onlookers feel so good and pleasant. It feels like the mood that eating an iced watermelon in the hot summer while visiting Weibo with relaxing. 

那些日常活跃在微博上的玩家们,为自己赋予了一个有趣的名字,叫“吃瓜群众 (Chī Guā Qún Zhòng)”。描述的是每天有空就就在微博上追看新鲜事或热搜榜,并积极参与社交平台上的公开讨论。 他们这群人总是热衷于挖掘新鲜事的真相,永远保持一颗强烈八卦的内心、以及有槽不吐不快的一群人。整个过程让他们心情畅快无比,那感觉就像在炎热的夏季端起冰西瓜吃,边吃边上微博看戏一般心情愉快。

For those people or businessmen expecting viral spreading and promotion on Weibo, they also have got a name called “Big V”, meaning Big VIP members. There are clear VIP icons at the right bottom of their avatar on Weibo under different colors. Generally, to become Weibo’s Big V, you must have 500K followers at least and must get verified by Weibo.

对于借助新浪微博来做内容推广的群体,也赋予一个名字,叫“大V(Dà V)”。在微博头像上呈现为不同颜色等级的VIP标志。通常是指拥有至少50万粉丝的微博已认证用户。

For those common people, not professional stars, they exposed and promoted themselves frequently on Weibo and other social platforms, obtained a large number of followers. They also got a name “Internet Celebrity” (Wǎng Hóng in Chinese, 网红) too.

对于在微博上推广自己博得眼球,迅速积累粉丝的非专业明星群体,称作“网红 (Wǎng Hóng)”。

Sina Weibo’s Slogan:

“Find the latest and the most comprehensive information here and learn about the up-to-date trend you’re following…Weibo will guide you through every splendid moment all over the world, and show you every story behind the screen. Share anything you want, let the whole world hear your voice.”

“随时随地发现新鲜事!微博带你欣赏世界上每一个精彩瞬间,了解每一个幕后故事。 分享你想表达的,让全世界都能听到你的心声!”

WHAT IT MEANS TO CHINESE?

How About Sina Weibo in China 2019?

| 关于2019年的新浪微博

Real Name Registration Policy | 实名注册制

Since September 2017, Sina Weibo required all registered and new users to verify their accounts by submitting their phone numbers, which have to be registered with real names. Those account without real-name verification won’t be able to post or comment anymore.

自2017年9月起,新浪微博要求所有注册用户和新用户需提交电话号码来验证其帐户的实名信息,微博账号必须使用真实姓名进行注册登记。 那些没有经过实名验证的帐户将无法发微博或评论微博。

For new users abroad, a list of limited countries is available to receive the verification code via their local phone number when registering Weibo account. Please click to read the story about how to register Weibo account overseas in 2019.

对国外的新用户,在注册新浪微博时可以选择并输入已支持的当地国家或地区的手机号用以接收免费验证码来完成注册。 请点击阅读2019年怎样在海外注册微博账户的故事。



Kid Protection Policy |  儿童保护制度

Since November 2018, Weibo never allows kids under 14 years old to register new accounts, in order to create a “clean, healthy, civilized and orderly” environment, in order to protect kids’ safety on the internet. 

自2018年11月起,新浪微博不允许14岁以下的儿童注册新账户。此举是为创造一个“干净,健康,文明,有序”的网络环境,以保护孩子们在互联网上的安全。


Weibo Statistics in 2019 | 2019年微博最新数据

According to official financial data released on March 2019, the number of Monthly Active Users (MAUs) of Chinese Sina Weibo in December 2018,  has reached 462 million (already surpassed Twitter),  increased by about 70 million from the same period of last year. 93% of Weibo users’ are mobile users. This is also the third year that China Weibo has continually maintained a net increase of at least 70 million active users.

根据2019年3月官方公开的财报数据显示,2018年12月中国新浪微博的月活跃用户数(MAUs)较上年同期净增约7000万,达到4.62亿(已超过Twitter月活跃用户数),其中93%为移动端用户。这也是微博连续3年保持同比7000万及以上活跃用户净增长。


Why Register Weibo for Netizens in 2019? What Benefits?

| 为什么要注册微博?能获得哪些好处?

  • Get involved in China’s Internet social atmosphere, easier for you to understand China, as well as modern trends and progress.
    融入中国的互联网氛围,更容易助你理解中国,了解中国现代化趋势以及进展;
  • Help to learn the Chinese language and culture.
    帮助学习中文语言、中国文化、现代化趋势以及进展;
  • Explore a truly up-to-date China and the latest Chinese people’s life by yourself.
    更容易亲自发掘一个真实的中国,以及真实的中国人日常生活;
  • Faster to catch up with the fresh events happened daily in China.
    更快追踪中国每天正在发生的新鲜事;
  • Find a more convenient and efficient channel to do your oversea business’s marketing and promotion.
    为你的海外业务的营销和推广提供一个更方便有效的渠道;
  • Become hit foreigner internet celebrity on China’s social media platforms if you are willing, then make mass income from there.
    成为中国互联网中的网红,如果你愿意的话,并从中赚取收入。
WHAT'S MORE?

More to Be Continued…^_^

Click to Learn How to Register An Weibo Account for Internet People…

See u soon… : )


在中国,什么是“微博”?

新浪微博最初是中国版的Twitter, 由新浪公司2009年8月14日推出,至今为止依然是中国最大最流行的的在线或移动社交媒体平台之一。但现在的微博已远远不仅是中国版的Twitter了,而是集合了更加丰富的多媒体资源、信息在线分享,交换灵感和想法以及路人在线交流的超级媒体加社交工具。

register weibo account 2019, sign up weibo 2019

 

在新浪微博中登陆后,用户可以直接浏览或分享照片、Gif动画、视频、语音、文字等,参与问答、投票、以及追星等等活动。甚至在app内就可以观看分享的视频、动画等信息,还能与陌生但有共同兴趣的新朋友直接在线交流。

由于新浪的上一个高流量产品是新浪博客,所以你也能在新浪微博中看到来自新浪博客博主门撰写的长博文。

其次新浪微博对各路媒体开放,给明星、工作室、传统媒体、新媒体、自媒体、创业团队、企业、政府等等各种你能想象到的媒体提供各类内容的传播和推广的渠道。

如果你想在中国的互联网中迅速的推广自己,获得粉丝,成长为一名网红;或者你希望在中国互联网上快速交到陌生但志同道合的新朋友,新浪微博可以说是你首选的工具。

那些日常活跃在微博上的玩家们,为自己赋予了一个有趣的名字,叫“吃瓜群众 (Chī Guā Qún Zhòng)”。描述的是每天有空就就在微博上追看新鲜事或热搜榜,并积极参与社交平台上的公开讨论。 他们这群人总是热衷于挖掘新鲜事的真相,永远保持一颗强烈八卦的内心、以及有槽不吐不快的一群人。整个过程让他们心情畅快无比,那感觉就像在炎热的夏季端起冰西瓜吃,边吃边上微博看戏一般心情愉快。

对于借助新浪微博来做内容推广的群体,也赋予一个名字,叫“大V(Dà V)”。在微博头像上呈现为不同颜色等级的VIP标志。通常是指拥有至少50万粉丝的微博已认证用户

对于在微博上推广自己博得眼球,迅速积累粉丝的非专业明星群体,称作“网红 (Wǎng Hóng)”。

新浪微博的宣传语:

“随时随地发现新鲜事!微博带你欣赏世界上每一个精彩瞬间,了解每一个幕后故事。 分享你想表达的,让全世界都能听到你的心声!”

WHAT IT MEANS TO CHINESE?

关于2019年的新浪微博

| 实名注册制

自2017年9月起,新浪微博要求所有注册用户和新用户需提交电话号码来验证其帐户的实名信息,微博账号必须使用真实姓名进行注册登记。 那些没有经过实名验证的帐户将无法发微博或评论微博。

对国外的新用户,在注册新浪微博时可以选择并输入已支持的当地国家或地区的手机号用以接收免费验证码来完成注册。 请点击阅读2019年怎样在海外注册微博账户的故事。



|  儿童保护制度

自2018年11月起,新浪微博不允许14岁以下的儿童注册新账户。此举是为创造一个“干净,健康,文明,有序”的网络环境,以保护孩子们在互联网上的安全。


| 2019年微博最新数据

根据2019年3月官方公开的财报数据显示,2018年12月中国新浪微博的月活跃用户数(MAUs)较上年同期净增约7000万,达到4.62亿,其中93%为移动端用户。这也是微博连续3年保持同比7000万及以上活跃用户净增长。


为什么要注册微博?能获得哪些好处?

  • 融入中国的互联网氛围,更容易助你理解中国,了解中国现代化趋势以及进展;
  • 帮助学习中文语言、中国文化、现代化趋势以及进展;
  • 更容易亲自发掘一个真实的中国,以及真实的中国人日常生活;
  • 更快追踪中国每天正在发生的新鲜事;
  • 为你的海外业务的营销和推广提供一个更方便有效的渠道;
  • 成为中国互联网中的网红,如果你愿意的话,并从中赚取收入。
WHAT'S MORE?

未完待续……^_^

点击可阅读2019年海外用户怎样注册新浪微博账号的教程。

See u soon… : )


What is “Weibo” in China?

Sina Weibo, initially called China’s Twitter,  until now is still one of the biggest and the most popular social media platforms/apps in China. It is launched by Sina Corporation since August 14, 2009. The latest version of Sina Weibo, not just another copy of Twitter or microblog, more seems like a super social and media tool combining with more rich multimedia information & resources sharing, ideas and thoughts exchanging as well as online communications.

register weibo account 2019, sign up weibo 2019

 

After logging in Chinese Sina Weibo platform or app, users can view or share almost all types of resources directly in Weibo without jumping outside, such as browsing or sharing photos, GIF animations, video, audios, text and so on. They can also be involved in Q & A, Poll, and various activities between super fans and pop stars. All videos or animations shared on Weibo are available to be opened and played directly in Weibo program. You can also share these resources to plenty of new friends online who are not familiar but have had the same interest and joined in the same Weibo groups as you, then chat online with them in a group.

Meanwhile, because of Sina’s previous product “Sina Blog Platform” with high-traffic in China, you can also find out and open long-length blog posts to read online in Sina Weibo.

Next, Sina Weibo opened to various mediums, offering spreading and promotion channels to stars, studios, traditional / new media, we-media, startups, firms, governments and more you can image.

If you are asking for self-promotion, and want to obtain a great number of followers quickly in a short time, or to say, becoming an Internet Celebrity (Wǎng Hóng in Chinese, 网红); if you are willing to make new Chinese friends with same interests, has to say, Weibo could certainly be your top choice.

Those daily active Weibo users have given themselves an interesting name “Onlookers” (Chī Guā Qún Zhòng 吃瓜群众 in Chinese). It describes a group of Internet users catching up with top searches or fresh events daily happened on Weibo at their free time and actively get involved in public discussions on social platforms. They are always enthusiastic about digging out the truth of any event, always keeping a strong gossip heart,  and roasting to the public. The whole process makes those onlookers feel so good and pleasant. It feels like the mood that eating an iced watermelon in the hot summer while visiting Weibo with relaxing.

For those people or businessmen expecting viral spreading and promotion on Weibo, they also have got a name called “Big V”, meaning Big VIP members. There are clear VIP icons at the right bottom of their avatar on Weibo under different colors. Generally, to become Weibo’s Big V, you must have 500K followers at least and must get verified by Weibo.

For those common people, not professional stars, they exposed and promoted themselves frequently on Weibo and other social platforms, obtained a large number of followers. They also got a name “Internet Celebrity” (Wǎng Hóng in Chinese, 网红) too.

Sina Weibo’s Slogan:

“Find the latest and the most comprehensive information here and learn about the up-to-date trend you’re following…Weibo will guide you through every splendid moment all over the world, and show you every story behind the screen. Share anything you want, let the whole world hear your voice.”

WHAT IT MEANS TO CHINESE?

How About Sina Weibo in China 2019?

Real Name Registration Policy

Since September 2017, Sina Weibo required all registered and new users to verify their accounts by submitting their phone numbers, which have to be registered with real names. Those account without real-name verification won’t be able to post or comment anymore.

For new users abroad, a list of limited countries is available to receive the verification code via their local phone number when registering Weibo account. Please click to read the story about how to register Weibo account overseas in 2019.



Kid Protection Policy

Since November 2018, Weibo never allows kids under 14 years old to register new accounts, in order to create a “clean, healthy, civilized and orderly” environment, in order to protect kids’ safety on the internet.


Weibo Statistics in 2019

According to official financial data released on March 2019, the number of Monthly Active Users (MAUs) of Chinese Sina Weibo in December 2019 has reached 462 million,  increased by about 70 million from the same period of last year. 93% of Weibo users’ are mobile users. This is also the third year that China Weibo has continually maintained a net increase of at least 70 million active users.


Why Register Weibo for Netizens in 2019? What Benefits?

  • Get involved in China’s Internet social atmosphere, easier for you to understand China, as well as modern trends and progress.
  • Help to learn the Chinese language and culture.
  • Explore a truly up-to-date China and the latest Chinese people’s life by yourself.
  • Faster to catch up with the fresh events happened daily in China.
  • Find a more convenient and efficient channel to do your oversea business’s marketing and promotion.
  • Become hit foreigner internet celebrity on China’s social media platforms if you are willing, then make mass income from there.
WHAT'S MORE?

More to Be Continued…^_^

Click to Learn How to Register An Weibo Account for Internet People…

See u soon… : )

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